Organising a Tech Conference – 7. Securing sponsors and exhibitors
Post 7 of 15 Defining the target audience Potential sponsors and exhibitors will most likely be interested in knowing the following about your event: How many delegates are expected to attend the event? Is that figure based on past events? What is the profile of the delegates? How is the event a good fit for the company? Designing sponsorship packages, including pricing One way to design sponsorship packages is to look at what other conference organisers have done in the past....